We are a South African denim lifestyle brand all over the world. We believe that simplicity is the ultimate complexity. In everything we do, we want to ensure that we remain simple but important, eliminate all excess and clutter, and focus on quality, process, and design. As a brand, we are committed to creating sophisticated products full of history, providing rare fashion and longevity combinations, and providing fashionable low-key clothing for picky customers. Due to the selective shape, quality and details, they have a longer service life!
Our constant goal is to provide our customers with clothes and shoes marked by "authenticity", and retail them at reasonable prices. We aim to provide picky customers with rare combination design features of sophisticated production, popularity, longevity and minimalism. We are embarking on the journey of restoring desire, stripping the mind and preserving the past by making it work in the present.